On Sunday, Multichoice made an announcement on the plan to increase the subscription rates for all subscribers of DSTV and Gotv after a review on its business operations.
The adjustment on subscription rates is reportedly said to be effective from today.
John Ugbe, The Chief Executive Officer, in a statement said:
“We have made efforts to contain any price adjustments on subscription prices. However, to ensure the sustainability of the business, we have to consider financial impacts, including inflation as well as increased content and operational costs.
“As such, we have reviewed the prices of some of our bouquets so that we can continue to survive as a business and bring quality entertainment to our customers.
“To arrive at the decision to adjust prices, we took into account many factors, including the impact on the customer, current inflation, content costs and efficiencies within the company.”
“To this end, only the prices of some of the bouquets have been reviewed upwards while the lower bouquets have been left untouched.”
